You add an ex officio member to your executive team
with a passion to help you think strategically about your
business - at a value-added cost.
You add someone skilled at asking tough questions,
questions that won't otherwise be asked, because those within
the organization are too close to the issue or too close to
You add a professional who will commit to staying with you
and your team over the next twelve months to ensure that your
strategic plan is executed - that the value-adding strategies
that you have identified are implemented in a timely fashion.
Strategic Management Associates represents a facilitating service
offering thirty years of professional experience, focused on the
needs of competitive businesses for a professional to lead their
strategic planning process.
We serve small to medium-sized businesses in the greater
Northeastern Wisconsin area, including Green Bay, the Fox Valley,
the Lakeshore and Door County.
We are experts in challenging and refreshing how you think about
your business, in asking strategically-critical questions, and in
facilitating an open and intense discussion about the strategic
direction and future of your business.
Michael D. Troyer, Principal, has worked with a broad
cross-section of businesses, including manufacturing, construction,
banking, real estate development, paper-related businesses,
technology development, professional services, family businesses,
transportation, wholesale, and nonprofit organizations (including
health care and education).
This range of experience ensures a depth and breadth of knowledge
that benefits your business as you are guided through the strategic
Dr. Troyer constantly adds new, innovative approaches to the
strategy formulation process in order to better serve you. He has
special experience in facilitating planning in multi-generational
businesses - important in alleviating the natural tensions that
arise when family and business are closely joined.
You will find that Michael Troyer is intensely committed to the
ongoing strategic development of your Firm.